Templates take FOREVER to setup….

If you’ve been thinking about getting a website template but you keep hesitating, it usually comes down to two fears:

  1. “This is going to take forever.”

  2. “I’m not techy. I’ll get stuck.”

Totally fair.

Most contractors don’t have time to mess with a website after a long day on jobs, and nobody wants to buy something that turns into another half-finished project.

This post will bust the biggest myths about templates, give you honest pros and cons, and help you decide if a contractor website template is the right move for you.

Why Contractors Get Stuck Before They Even Start

A lot of contractors don’t avoid templates because they don’t want a website.

They avoid templates because they’ve had bad experiences like:

  • Trying to build from scratch and staring at a blank page

  • Watching random YouTube tutorials that don’t match their platform

  • Getting overwhelmed by “settings, sections, blocks, and plugins”

  • Buying something cheap that has no instructions

So the real issue isn’t the template.

It’s the fear of wasting time.

Myth #1: “A Template Still Takes Forever”

A good template should actually remove the time-wasters.

What takes forever is:

  • Designing layouts from scratch

  • Figuring out what pages you need

  • Guessing what to write

  • Re-doing sections because they don’t look right on mobile

  • Not knowing what to do next

A contractor-focused template cuts through that because the structure is already built.

You’re not “building a website.”

You’re filling in a proven framework.

Myth #2: “I Have to Learn a Bunch of Tech Stuff”

Most contractors don’t need to “learn tech.”

They need a simple process they can follow without overthinking.

A step-by-step template system should feel more like:

  • Open the checklist

  • Do one small task

  • Move to the next step

Not:

  • “Here’s a template… good luck.”

That’s why our approach at Elevate Marketing Studios is built around step-by-step guidance, so you’re never wondering what comes next.

Myth #3: “I Need Perfect Photos and Copy First”

Nope.

You can launch with:

  • Phone photos (before/after is plenty)

  • Simple service descriptions

  • A clear contact form

  • The areas you serve

Then you improve over time.

A live, clear website beats a perfect website that never gets published.

If you’re waiting until everything is “ready,” you’ll keep pushing it off.

Myth #4: “Templates All Look the Same”

Some templates do.

But contractor-specific templates shouldn’t feel generic because they’re designed to highlight what makes your business different:

  • Your photos

  • Your services

  • Your service area

  • Your process

  • Your credibility

Two contractors can use the same template and still end up with completely different websites because the content (your work) is what makes it unique.

What Makes a Template “Contractor-Friendly”

Not all templates are created equal. A contractor-friendly template should have:

  • A clear layout that gets homeowners to contact you

  • Gallery sections that make your work the star

  • Simple service pages that are easy to skim

  • Mobile-friendly design (most homeowners will view it on their phone)

  • A setup process that’s actually spelled out step-by-step

If a template doesn’t come with guidance, it’s basically just a pretty design file.

Pros and Cons of Using a Website Template

Let’s be real about it. Here are the actual pros and cons.

Pros

  • Faster launch: the layout and pages are already built

  • Less decision fatigue: you’re not reinventing the wheel

  • Lower cost than a custom build

  • Easier updates later (add photos, edit services, seasonal changes)

  • Built for conversions if the template was made for service businesses

  • You stay in control instead of waiting on a developer

Cons

  • You still have to add your content (photos, text, contact info)

  • If you overthink wording, you can slow yourself down

  • Not ideal for complex businesses (multiple locations, advanced features, heavy integrations)

  • Bad templates exist (generic layouts, no instructions, not built for contractors)

The good news: the “cons” are manageable when the template comes with a clear plan and support.

The Real Time-Saver: A Step-by-Step Setup System

Most people don’t fail because they can’t drag-and-drop a section.

They fail because they don’t have a plan.

A step-by-step setup system helps you:

  • Start with the most important pages first

  • Fill in copy with prompts (so you’re not writing from scratch)

  • Add photos in the right places (so your site looks professional fast)

  • Launch sooner, then improve over time

That’s the whole point of our templates at Elevate Marketing Studios.

They’re designed to reduce tech overwhelm, not create it.

How Contractors Can Make a Template Setup Feel Easy

If you want this to go quickly, here’s the simple approach:

  1. Start with a “good enough” goal
    Your first version is not your forever version.

  2. Use phone photos
    Don’t wait on professional shots. Add better ones later.

  3. Fill in the basics first

    • Services

    • Service area

    • About

    • Contact

  4. Work in short bursts
    Even 30 minutes at a time adds up.

  5. Don’t customize every tiny thing
    Templates work best when you follow the structure.

When You Might Want to Skip a Template

A template might not be the best fit if:

  • You need a complex site with advanced features

  • You have multiple locations and need heavy SEO structure built out

  • You want a very custom brand experience and have the budget/time for it

  • You truly will not touch the website yourself and want everything done-for-you

If that’s you, custom can make sense.

But if your main goal is to launch a professional website that turns referrals into booked jobs, a template is usually the fastest path.

Where Elevate Marketing Studios Comes In

We built our contractor website templates for the exact contractor who’s thinking:

“I want a website, but I don’t want to fight with tech.”

Our templates are made to help you:

  • Get online fast without starting from scratch

  • Follow a step-by-step process

  • Launch now and refine later

  • Feel confident sending referrals to your website

If you want the guided, step-by-step setup experience (so it actually gets finished), check out our Website Launch System!

Bottom Line

A template shouldn’t feel like a tech project.

It should feel like a shortcut.

Yes, you’ll still add photos and content, but with the right template and a step-by-step process, you’ll save time, avoid overwhelm, and finally get your website live.

If you’re ready to stop waiting and get something professional online, take the next step and grab our Website Launch System!


Tired of losing jobs to competitors who “just look more legit” online?

We’ve got you. Our website templates are made to help you stand out, look professional, and start booking the clients you actually want.

You don’t need to be tech-savvy or super creative, just pick a template, plug in your content, and launch with confidence.

Grab Your Template →

Courtney | Elevate Marketing Studios

Courtney is the founder of Elevate Marketing Studios, a web design and marketing studio helping contractors and service-based business owners build high-converting Squarespace websites. Her mission: make professional design simple, strategic, and accessible. From templates to custom builds, Elevate was built to help your business stand out online so you can win more jobs.

http://www.elevatemarketingstudios.com
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